Karen J. Seymour Digital Marketing is a boutique digital marketing agency based in Philadelphia. They create online brands that attract an engaged and loyal following, and then convert those strong connections into leads.
The agency’s founder, Karen Seymour, is passionate in her collaborations with her clients. You can see that right away! With marketing strategies that can include Social Media Management, Social Media Strategy and Content Marketing, she shows her clients how to use social media to make a real impact.That is the ultimate benefit we wanted her new website to capture.
Challenges and Solutions
When launching her agency in 2017, Karen built her own website…like many business owners do in their early stages. As her business grew, her website no longer reflected the powerhouse her agency had become. Now it was time for something more.
That’s where Drio came in, thanks to a referral from a client who we helped through a similar transition several years ago. Karen told us she wanted a website that was polished and professional, reflected her brand and performed better.
It was our goal with this project — and with all of our website redesigns — that we create a site with a clear information architecture that guides users easily through the site to understand what Karen J. Seymour Digital Marketing offers and how it will make a difference in their businesses. Along the way, we included strategic calls to action, testimonials, and made her service offerings clear. In the end, it’s a website that — if you don’t mind us saying — is gorgeous, while still doing what Karen and the Drio team set out to do.
Our job doesn’t end after the launch. We will continue to strategize with Karen over the months and years ahead. Well-planned website design and development provides the ability to stay fresh and relevant with every turn.