Southway Builders – Differentiating Themselves in the Marketplace

Southway Builders – Differentiating Themselves in the Marketplace

Southway Builders celebrated one quarter of a century of service by building a brand new website. A local construction management firm, Southway Builders specializes in historic renovations, commercial properties and multi-family housing. Their impressive portfolio became the starting point for a visually stunning and user-friendly website.

Our scope of work included:

  • Web UI/UX Design and Development

Users are greeted with beautiful imagery that showcases Southway Builders’ work in the community. We chose an easy-to-navigate interface and carried over their existing color palette to maintain consistent branding, but broke it up with more white space for a more refined experience.

  • Content Strategy

We collaborated closely with Southway Builders to establish a more concise information architecture and create a brand narrative that elevates Southway’s impressive portfolio and differentiates them in the competitive marketplace. Clear-cut navigation allows potential clients and subcontractors to quickly and easily get where they need to go.

The result? Our client is thrilled with their new website — and we’re pretty proud of our latest creation too. Check it out at

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The Right Brain...With a degree in Business Administration and an impressive background in marketing and sales, Hazel works with Drio clients to maintain cost and scheduling goals while bringing her creative intuition to each project in production.

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